ANALYSIS: GENOME CHARACTERIZATION METHODS TO
SOURCE: B.McKay WSJ 9-5-13 p. A6 “Genome Techniques
Aids hunt for Superbugs“
Life enhancing outcomes and Health cost savings may result
from work reported in this article for identifying whole genome
sequences. Scientists can identify how virulent a bug is and
what drugs it is resistant to. Foodborne outbreaks, TB are
recent targets by firms such as Life Technologies Corp.
Budget cuts in government support may delay application
and development work.
“PERSONALIZED” FINANCIAL ADVICE BY ALGORITHM
SOURCE: A. Coombes WSJ 9-5-13 p. R1 “Personalized
advice without a person“
So much of business is moving online. People who are
customers desire immediate answers to complicated
questions. To meet their demands various sites looking for
sales at lower costs, the article presents, act like an
investment adviser and manage your money.
Wealthfront uses a 10-question tool. Betterment assesses
risk and goals. SigFig studies your investments.
The article offers a series of cautions to be aware of
before using these services.
COMPANY CULTURE TRENDS
SOURCES: D.MacDonald WSJ 9-9-13 p. B1
“Sartorial standards at McKinsey” and
A.Hofschneider, WSJ 9-11-13 “Hiring Millenials?
Meet the Parents“
While often we realize too late the importance of company
culture on the financial results and how positive our
feeling for working there, two articles describe stories
of McKinsey’s culture and the tactics different companies
are employing to adjust to millenials both as employees and
The McKinsey article includes a book review and reveals
the importance of likeability, solving problems and “outstanding
mental equipment.” Those interested in consulting firm
employment should peruse this piece and the comments.
Several recent trends are covered in the sidebar to the second
article by Lauren Weber, notably less commitment to
commitment, using freelancers and temps. Many comments
offer objections, but I have seen it happen.