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From the Northeastern Section of the ACS, focusing on career management and development
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09/01/08
Business Cards in Job Search
Filed under: Position Searching, Networking, Mentoring, Mature professionals, Post-docs, Technicians
Posted by: site admin @ 10:11 am

At the Philadelphia National ACS meeting, I was
pleased by the number of candidates who provided
a business card when we met.  The number at this
meeting was double the number I have observed in
previous and is a good sign.

While readers will not be able to view the cards,
the descriptions should reveal what I am looking
at and what is either objectionable (bold) or good.
(underlined) This post is a critique on the cards…
starting with mine first.

DJE:
- font size of my email and blog addresses could be
either larger or in a “non-serif font” like Arial

- the address on the business card is not real
mailing address.  It is of the association and it is
not easy for mail sent there to get to me.

- Association with well known organization with
its emblem stands out and distinguishes it.

AEH (from Patents Workshop)
-  while pointing out degree and all appropriate
contact information, does not show law school
affiliation

- font size clear and readable, consider some
emblem of school or association if possible to
distinguish it.

AJM (from Mock Interview)
- while name is clear, font size of position and
address is 2 font sizes too small.

- school emblem makes it stand out.

MCM-E (from Mock Interview)
- while all type print is clear and well done,
the emblem of organization is too small to
read.

- square brackets of the design seem to have
no logical purpose

JDS (from Mock Interview/ Resume review)
- no negative impressions
School emblem and colors on card
Well designed readable Arial typeface with all
pertinent information.
(Drexel University)


LRK (from Mock interview and resume review)
- no negative impressions
School name, location along top
Simple design with clear font.
Good white space.

This last design is a standard design (seen
a couple of identical cards, different names)
with affiliation on top,
Name underlined
and five colored squares
at the top,
one-third point on the card and
formal
address listing on the lower half,

left side.  Ph.D. candidate listing under
name.

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