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From the Northeastern Section of the ACS, focusing on career management and development
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06/22/08
Careers in Chemistry. Future Trends 3
Filed under: Interviewing, Position Searching, Networking, Leadership, Mature professionals, Post-docs, Observ. Trends
Posted by: site admin @ 2:23 pm

Having fun developing a presentation for
the
Philadelphia National ACS meeting on
using
blogs and video-interviewing in
one’s job search
.

If I do this right, several contributions in
this
blog can be added information
references
for the presentation.

Building on Bill Carroll’s ideas for chemical
entrepreneurs
, one can also enhance one’s
resume and reputation by creating and
maintaining
a blog.  Using it, one can also:

1. demonstrate unique communication
skills
essential in leadership roles

2. define technical and innovation skills
for
new fields one wishes to move into

3. share and advocate forward-looking
assets and ideas possible
for introducing
concepts in academic environments.

Blogging will be discussed in this entry.

Three CONcernS that need to be managed
for using blogs are:

a. being “dooced“- losing one’s job over a blog

b. huge number of blogs -  Technorati trends
>60
million, adding 10^5 per day

c. short attention span of most readers. 
Implement
Jakob Nielsen’s usability ideas
for blog
structures.

Some Pros of using blogs is that they can
recognize:

1. “long tail theory” of topics and ideas and
that
most books, articles, marketing, and
discussions
cover the “top-80%” of common
denominator
or topics.  Firms like
Amazon.com have
recognized this and
made a terrific business
model on the
long tail of books, for example.


2. Humans are informavores
We look for “information scent of things.”

3. Blogs are searchable.

5 Responses to “Careers in Chemistry. Future Trends 3”

  1. site admin Says:
    RE: Pew Survey on Internet and American Life
    http://www.pewinternet.org/pdfs/pip_blogging_data.pdf

    8 million American adults say they have created blogs;
    blog readership jumped 58% in 2004 and now stands
    at 27% of internet users;

    5% of internet users say they use RSS aggregators or
    XML readers to get the news and other information
    delivered from blogs and content-rich Web sites as
    it is posted online;

    and 12% of internet users have posted comments or
    other material on blogs.

    Still, 62% of internet users do not know what a blog is.
  2. site admin Says:
    RE: LONG-TAIL HYPOTHESIS
    http://www.thelongtail.com/

    Citing Rich Karlgard: http://blogs.forbes.com/digitalrules/2005/11/the_worlds_wors.html

    “Meanwhile, the most energetic, original and
    positive writing has been migrating to the Web
    and to blogs.
    No surprise here. Anybody who creates a blog is:
    (a) an entrepreneur and thus probably NOT a
    zero-sum thinker;
    (b) a producer first and a consumer second.
    These two attributes alone guarantee that the
    blogger probably has a more accurate view
    of the world, and how it really works, than
    does the zero-sum thinker toiling away at
    his MSM position.”

    Citing Peter Drucker..”he saw that [the
    problem]…had its roots in a belief system
    of limits…”
  3. site admin Says:


    RE: LONG-TAIL HYPOTHESIS Consulting
    Activities


    http://sightlog.sightlinesconsulting.com/
    public/item/107437
  4. site admin Says:
    To determine if you should blog, a broader
    discussion of various issues is listed here:

    http://www.blogskinny.com/?Blogging
  5. site admin Says:


    LINKS FOR THE ACS
    PRESENTATION


    Slide:   Professional CONS

    Being “DOOCED” Fired because
    of unauthorized blogging
    http://weblogs.about.com/od/
    successfulbloggerprofiles/p/
    HeatherArmstron.htm


    Using Employers Equipment or Time
    http://www.usnews.com/articles/
    business/careers/2008/03/11/
    5-ways-your-computer-use-can-
    get-you-fired.html


    Attention Spans/ Reading Patterns
    http://www.nyrm.org/Features/
    FeatureZakari.html


    Slide: Other sources:

    M. Agger, “Lazy eyes: How we read.”
    slate.com/id/2193552/

    A. Doyle, “To Blog or not to blog”
    jobsearch.about.com/ad/jobsearchblogs/
    a/jobsearch blog.htm

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