One of the skills not often addressed in our formal education
is audience analysis. It is one of the wise skills that we need
to develop in our career.
Dealing with problem solvers: Black hat thinking
Here are the major problems, brainstorm possible causes and
Eliminate weak points; develop back up plans.
Dealing with data analyzers who seek trends: White hat thinking
This is what we know [charts and statistics], all the hard
numbers and outcomes. What can we learn from them?
What is missing or how can we fill in detail?
What are situational or critical trends?
Dealing with people integraters who seek collective good
feelings. Red hat thinking
Appeal to shared goal and appeal to team spirit and coordinating
efforts. Each one is important. Give everyone attention and
Dealing with innovators and new approach, different angle
people Green hat thinking
This is an opportunity to be open minded and go outside
routine or casual solutions to problem or possibilities. Pursue
creative ideas with little or no criticism/ rejection.
Dealing with optimists Yellow hat thinking
This is a group to whom you present benefits and future
positive outcomes and implications. Don’t give up now,
hard work and persistence will pay off. Realize and
restate your strengths and the pay-offs will soon be realized.
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