The book by Adam Alter is interesting reading from a |
number of perspectives. Irresistible– The Rise of Addictive
Technology and the Business of Keeping us Hooked
Alter asserts that addiction is not genetic in certain people
but every person is vulnerable to situations and attachments
to them. The Internet and various programmable devices
with continuous positive feedback,
- persistent “goals” culture,
- games and media that incur ‘down the line’ charges [get
you into it so you must and want to stay involved. But
to do that you have to pay.]
- escalation [where you get challenged and learn, yet the
computer enhanced tool increases or varies from its
otherwise predictable trend]
are examples Alter provides.
These addictive technologies develop habits where
you have little control. Nearly everyone of us has
our own and various situations make us instinctively
crave for that infernal habit.
Alter does readers favors by pointing them out,
showing what is going on and suggesting things we
can do to forestall, limit or move on to something else.
Worth reading for many of us.
‘Habits gone bananas!’
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