A colleague recently contacted me about applying for a
research position in his field of interest of brain imaging.
It is a small company with a limited amount of
of public information. He asked about who to address
in the cover letter and details about virus-protection
software that blocks link-containing documents.
He also wanted to explore why it was critical to join
and become an active member of a professional society.
USING MENTORS AND THE LONG TAIL
My first thoughts directed me to explore the company
in LinkedIn after studying the company website. It is
important to go beyond the website in looking for details
about any position. So a google search looking at many
pages beyond the high frequency first page is important
to use. This is also known as the search distribution
long-tail coined by Chris Anderson.
In Linkedin, I found a second degree connection to the
CEO and founder which led me to an information loaded
profile which I then shared with him.
I learned the company was a start-up, had recent funding
and had advertised the position he had interest in. So,
I forwarded a suggestion to contact the CEO by Inmail
and ask to engage in a short conversation about the
position. Before doing this he should prepare thoroughly
by having stories to tell about how he uniquely qualifies
for the position, by using information at hand about
salary ranges for the position in that area of the country,
and by having critical questions outlined for him to ask.
This is a common information interview.
Listen carefully to keywords he uses that can be
incorporated into the cover letter and resume.
If salary comes up in the discussion, reveal what your
research has provided. Then ask, how much is budgeted
for the position, rather than saying how much you wish.
Defer that discussion until you have an offer, know
what the job entails and get a sense that you like the
culture and they like you.
So, contact a person in the company before uploading
documents. This way it is not a “cold contact” application
without assessing keywords to use and a person to
address and follow up with.
COVER LETTER AND DOCUMENTS
There are three clear objectives that a cover letter provides–
explains gaps, shows a clear match for you in the position
and provides your thinking about your career movement
into the position.
Documents we upload can be blocked if they have
links in the cloud by software. So, either delink the
documents, in Word, or use .txt format without links.
People in professional fields use societies to continue
to learn important elements in their field through meetings
and publications, to share what we learn with other
professionals and to be part of the professionals
advocating for the growth and importance of the field.
We all should be members of professional technical
Good luck! ended the reply, where
LUCK = preparation + attitude + opportunity