Whenever we give a presentation, write a letter
or write a document (report, blog, article, or
whatever), a sensible thing to do is audience
analysis. If there is anything that I sense
people with terrific hands-on skills, practical
know-how and reliable attention to detail fail
to do is address what the audience seeks.
In the present case, resumes by experienced
Locally, one of the top employers has notified
employees that they are off-shoring some
facilities and also that slow-downs and lay-offs
are likely with the economy. A senior technician
asked me to review his resume. Five items
of audience needs jumped out at me:
- small font size - why?..”to fit everything I did
on two pages”. Please make it large enough to
see without a magnifying glass.
Recommend: Font >= 11.
- TMI (”too much information”)
several entries similar to: “…PLC and PC based
control systems, electronic, electrical, mechanical,
electro-mechanical systems. Familiar with solid
state circuitry. Use test equipment such as
oscilloscopes, and multi-meters. Read
schematics and other technical drawings. Can
work independently or as a team….”
–A data dump when either a general
phrase like “process control systems” or a
specific “Fisher pcc” item would be better.
Recommend: significantly shorten
- bunching phrases in continuous paragraphs,
like the above. It is hard to read and organize
in a coherent way.
Recommend: use bullets and lead with key
- using phrases with Words that appear with
Recommend: Over-capitalization feels like
shouting or a word is important.
Using capitalization everywhere is at least
- not having items of merit in the document-
Recommend: awards (especially military) and
references with full, up-to-date contact
Resume’s like this are hard to read. With so many
coming in for each position, we cannot take time
to sort things out.
Earlier entries directed to chemical technicians
offered links that have changed. So here are
two: 1 2